Building Nestlé: Where DNA Becomes a Personalised Care Plan
A practitioner exclusive nutrigenomics platform that turns raw SNP data, symptom questionnaires, and blood results into prioritised, clinically backed nutrition and supplement plans.
- Timeline 2024
- Industry Healthcare · Nutrigenomics
- Services Nutrigenomics · AI Prioritisation · Clinical Platform · E-commerce
- Platform Web · AI
- Technologies React, Node.js, Python, AWS, TensorFlow
- Country Global
Where DNA Becomes a Personalised Care Plan
Nestlé needed a platform that bridges a patient's DNA with the nutritional support they actually need.
Spritle engineered Nestlé and its successor PureInsight™, synthesising DNA profiles, validated symptom questionnaires, and blood test results into a single, clinically prioritised care plan covering diet, exercise, lifestyle, and supplements.
Built on a TEST · TRANSLATE · TARGET philosophy: collect less, synthesise better, recommend faster.
The Challenges We Were Solving
Uninterpretable Genetic Data
Raw SNP file exports had no clinical translation layer, making precision recommendations impossible at scale. Practitioners had no way to act on the data without deep genomics expertise.
Siloed Multi-Source Data
DNA, blood results, and symptom data lived separately. Practitioners manually collated everything, slow, error prone, and impossible to scale.
No Clinical Prioritisation
Without intelligent ranking, care plans were diluted. Practitioners couldn't identify which health areas needed urgent attention first, reducing the quality and confidence of every recommendation.
Broken Supplement Loop
Practitioners could recommend supplements but patients had no direct pathway to purchase them, breaking the care workflow at the final step and losing adherence.
LET'S TALK
Have a similar challenge?
We specialise in building AI powered health platforms that combine complex data science with consumer grade experiences.
Talk to our teamFive Modules, One Clinical Intelligence Engine
We designed and built a comprehensive platform consolidating genomic analysis, lab data, and lifestyle inputs into a unified practitioner dashboard, powered by AI that translates complexity into clear, prioritised, actionable nutrition plans.
SNP Genomic Analyser
Ingests raw SNP file data, identifies clinically relevant variants, and auto generates targeted supplement and lifestyle recommendations, no manual decoding required from the practitioner.
Multi-Symptom Questionnaire
A sub 10 minute patient intake that dynamically triggers validated clinical assessments, adding psychometric depth to every care plan without additional practitioner effort.
Blood Test Integration & Lab Analyser
Blood biomarkers are cross referenced against SNP data and questionnaire responses, layering nutrient level context onto the genetic picture for more nuanced, evidence grounded recommendations.
AI Prioritised Patient Report
All data compiles into one report, auto ranked by clinical urgency. Practitioners get dosage guidance and scientific ratings; patients get a clear, actionable plan covering diet, lifestyle, and supplements.
Pure Patient Direct Virtual Dispensary
400+ exclusive Nestlé products linked directly from care plan recommendations, enabling one click purchase and closing the loop from genetic insight to supplement in hand.
The Result
SNP files, lab reports, and symptom questionnaires in one platform
Exclusive Nestlé products linked directly from care plan recommendations
Automatically identified and translated into actionable recommendations
Every care plan auto ranked by clinical urgency
Unique plans generated from each patient's unique biology
What the Platform Delivered
Manual, fragmented care replaced by a data driven, clinician empowered, and deeply personalised health journey for every patient.
Clinically Prioritised Reports
Single unified report auto ranked by urgency combining DNA, blood, and symptom data into an action plan practitioners can act on immediately.
SNP Analysis Without Expertise
Platform filters and translates only the most nutritionally actionable SNPs, no genomics training required from the practitioner.
Validated Psychometric Depth
Questionnaires triggered dynamically, adding mental health context to every care plan beyond physical biomarkers alone.
DNA Optional Flexibility
With PureInsight™, comprehensive insights are possible from questionnaires and blood data alone. DNA is powerful but no longer a prerequisite.
Closed Loop Care via Integrated Dispensary
Pure Patient Direct links recommendations directly to 400+ products. Practitioners specify, patients buy in one click, adherence improves, outcomes follow.
By unifying genomic data, clinical questionnaires, and blood biomarkers into a single intelligence platform, we helped Nestlé redefine precision nutrition, delivering evidence based, personalised care at clinical scale.
What once demanded deep genomics expertise and hours of manual interpretation became an automated, confident clinical workflow. Patients get care plans grounded in their unique biology. Practitioners make faster, sharper decisions. And the integrated dispensary ensures every recommendation converts into action, completing the loop from DNA to health outcome.
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